Say It Again – Your Words are Starting to Resonate

Feel Like You’re Repeating Yourself?

Ever post something on social media and think, “Didn’t I already say this last week?” I’ve been there, done that. It’s not fun and such a time waster.

Here’s the truth:
Your audience isn’t annoyed. They’re finally catching on.

Repetition doesn’t mean you’re out of ideas.
It means you’re showing up.
It means your message is sinking in.
And, guess what? – that’s where the magic happens.

creating content on computer while drinking a cup of coffee

Repetition = Recognition = Trust

Think about it:

  • Coca-Cola still advertises. And we all know what it tastes like.
  • You didn’t memorize your favorite song the first time you heard it.
  • You didn’t try that restaurant your friend recommended until the third time she brought it up.

Repetition builds trust and recognition.
It’s not about saying something new every day — it’s about saying what matters in a way that feels familiar, consistent, and relatable.

I remember that I had a lady that I read ALL of her social media posts, blog posts and even watched her Youtube videos. I LOVED her…still do – because she is freaking amazing. But…I did not purchase her course until SIX MONTHS LATER. Imma slacker. Do you see where I am going with this? We are all human and some of just take a bit longer to ‘smarten up’.

What Should You Repeat?

Great question!

Start with your core message:
✔️ What do you want to be known for?
✔️ What problem do you solve?
✔️ What makes you different?

Then create content around it, using different styles and formats:
📝 Quick tips
📣 Client wins
🧠 How-tos
🎥 Behind-the-scenes videos
🤝 Engagement posts

These all circle back to the same message — just delivered with variety.

Tools to Make Repeating (and Planning) Way Easier

If you’re thinking, “Cool… but what do I post next week?” — I’ve got your back.

I created two powerful tools to take the stress out of planning your content and repeating your message with confidence:

Social Media Content Planner & Content Bucket Organizer

(Google Sheets version)
Plan 30 days of content in one sitting — with room for repurposing, batching, and staying on-brand.

🎯 Organized by content type
📆 Customizable calendar view
💡 Plug-and-play layout for clarity

You can scoop up this awesome planner HERE – I built it and actually use every single day!

Final Thought

You’re not annoying your audience by repeating yourself.
You’re becoming memorable.
You’re building trust.
You’re giving them a reason to come back.

So next time you feel like you’ve “already said that”… say it again. 😉
And let your planner do the heavy lifting.

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